Smart Sandwich Planner for Busy Families
Smart Sandwich Planner
Making school mornings simple and stress-free
UX/UI Case Study · Mobile App
The Problem
:Parents face several challenges during the morning sandwich routine
Significant Time Waste
Parents waste time customizing sandwiches, fixing mistakes,and handling last-minute requests.
Conflicting Requests
Each child wants a different sandwich with specific instructions, causing confusion and frequent mistakes.
Money Waste
Families overspend because there’s no real inventory tracking, leading to frequent supermarket trips and unused ingredients.
Food Waste & Frustration
Children often return uneaten food, leading to frustration and unnecessary waste of effort and ingredients.
Elevated Stress for Busy Families
Working parents, large households, and families with allergies experience amplified pressure during morning routines.
Lack of Inventory Awareness
Parents don’t always know what ingredients are available, which increases stress and leads to inefficient meal prep.
User Research
To understand parents’ daily challenges around sandwich preparation,
I analyzed real conversations from parent communities and identified recurring issues
Children expect highly personalized sandwiches tailored to individual preferences
Parents often rely on memory rather than a
clear plan.
Communication between parents and children becomes fragmented under daily pressure
Ingredient tracking is informal and inconsistent across busy family routines
Families create manual systems to manage complexity and reduce mistakes
Morning decisions are rushed and emotionally loaded during school preparation
User Research
To understand parents’ daily challenges around sandwich preparation,
I analyzed real conversations from parent communities and identified recurring issues
Parents often rely on memory rather than a clear
plan.
Ingredient tracking is informal and inconsistent across busy family routines
Morning decisions are rushed and emotionally loaded during school preparation
Children expect highly personalized sandwiches tailored to individual preferences
Communication between parents and children becomes fragmented under daily pressure
Families create manual systems to manage complexity and reduce mistakes
Real-life parenting challenges
Examples from real parent conversations
Food prepared, food rejected
“Mom, why did you put cottage AND honey?! I asked for cottage only!”
Morning chaos for parents
“Why am I grating tomatoes at 6 AM? Each child wants something different…”
Existing parent workarounds
Parents create their own systems to manage meals.
The Solution
SENDWISH centralizes and simplifies the entire sandwich-making process
Kids choose their sandwich ahead with preferences
Parents get a single, organized view of all daily and weekly requests
Real-time fridge inventory tracking for families
Weekly menu planning with variety suggestions
Nutritional insights offering smarter, healthier alternatives
Automatic shopping list updated from fridge inventory
Onboarding & Setup
Helping parents quickly set up their household and personalize the experience from day one
Weekly Meal Planning
Planning sandwiches ahead using saved preferences and available options
